Gingerbread Houses? Forget It — This Giant Gingerbread Creation Is Way Better

Because of the way it’s made, gingerbread is a great building tool.h1

Which is a good thing, because if Philadelphia’s Bredenbeck’s Bakery was going to pull off a life-sized, fully functioning PNC Bank building out of it, they’d need a solid foundation.

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The result was a working bank that’s made of over 5,000 pounds of real gingerbread!

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There’s even a working ATM that’s coated in gingerbread, frosting, and gumdrops.

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It seems funny, but patrons at this gingerbread bank can go about business as usual.

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Even though every single element of the building is edible, it’s also incredibly durable. It’s even winterized to withstand the elements!

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“We felt strongly that the branch should read as being a ‘bank,’ not a gingerbread house,” Jeremy Bernstein, Creative Director at Deutsch, Inc., toldAdweek. “[Our design team] drew inspiration from other great Art Deco buildings like the MetLife Building, Rockefeller Center, and the Chrysler Building.”

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As they’ve attracted over 5,000 visitors in the first couple of days since opening, we’d say that their efforts have been a raging success.

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Because even if people just want to come and see the interior decorations, that’s just fine with PNC.

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It’s all about helping people find their Christmas cheer!

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Merry Christmas!

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